Fresh roasted coffee is naturally sweet, mild and creamy

Ever tried a fresh roast?

Indulge in Fresh Roasted Coffee

Fresh roasted coffee reaches peak flavor on day 8 after roasting

What is Fresh Roasted Coffee?

The difference between a fresh baked bread and old bread is clear to anyone. It’s the same for fresh roasted coffee and old coffee. Fresh roasted coffee reaches its best or Peak Flavor on day 8 after the coffee roast. After about two weeks, coffee taste and smell starts to deteriorate as coffee ages. 

Melicent indulges in fresh roasted espresso
Naturally sweet, fresh roasted, Italian espresso beans with roast date
Espresso Whole Beans 440g/44 espressos
Sale price$24.95

How To Get A Fresh Roast?

It's not easy to get a fresh roasted coffee at home. Here are 4 tips to indulge in a fresh roast.

Peak Flavor Coffee has the coffee roast date on the front label

Tip #1

Buy coffee with a clear roast date on the packaging

Best coffee bean blend and coffee roast for Italian cafe latte

Tip #2

Try to buy a coffee within one week of roasting

Fresh Roasted Coffee Beans

Tip #3

Buy only enough coffee for a couple of weeks at a time

We custom grind coffee for your home coffee maker

Tip #4

Buy whole beans and grind them yourself at home

A Fresh Roast for Your Coffee Maker

At Peak Flavor, we make it easy to get the perfect fresh roasted coffee to fit any coffee maker. Your coffee maker determines flavor and strength of your home brew by dissolving and extracting coffee grinds. We roast and grind each order to perfectly fit your coffee maker. Simply select your home coffee maker and we'll show you the perfect coffee match.

A roast date informs when coffee was roasted

What is the Roast Date?

I recommend you only buy coffee with a coffee roast date displayed on the front of the packaging. The roast date indicates when the coffee roast took place, so you can determine how old the coffee roast is. Coffee reaches its best or Peak flavor on day 8-14 past the roast date. Older coffee will start to oxidize and deteriorate in smell and taste as coffee ages beyond 14 days.

Buy a 2 week coffee supply to keep a fresh roast fresh

How to Keep my Fresh Roast Fresh?

I recommend you never buy more than a 2-week supply of fresh roasted coffee. Finding and buying fresh roasted coffee is not easy. You will not find a fresh roast in the grocery store because larger coffee brands need more than 14 days to get their coffee distributed nationwide.

Find a small, local coffee roaster, who roasts fresh on demand and buy 1-2 weeks supply. Most households with two persons consume 2 coffees per day, which amounts to about 8 Oz of coffee every two weeks. 

Some coffee shops roast their coffee on-site and you can ask the barista to prepare your favorite coffee with a fresh roast. In most coffee shops, however, your favorite brew will cost $5 or more per cup. So why not order your fresh roasted coffee online for home delivery. You’ll be indulging in a fresh roast before long at only $0.59/cup instead.

Try a fresh roast

Fresh Coffee Facts

#1: Coffee is similar Produce: Better Fresh!

Everybody agrees that fresh fruit, fresh vegetables, and fresh bread taste better than aged fruit, old vegetables, and stale bread. When it comes to your morning caffeine fix, however, we never think of coffee as a fresh food product. Coffee from the supermarket will often be 120 days past the roast date. Imported or specialty coffees are sometimes even older. Coffee perishes when it gets old. Get a fresh roasted coffee instead.

#2: Coffee is Shelf Stable

Coffee is a shelf-stable product and safe to consume for up to 2 years after coffee roasting.

Although coffee might be safe to consume by the best before date, by that time, coffee smells rancid and tastes bitter.

To avoid bitter coffee, brew a fresh roasted coffee that states the roast date on the package. you'll notice that a fresh roast tastes better.

#3: Your Coffee at Home is Stale

Except for the coffee consumer, it is more convenient for all participants in the coffee supply chain to ignore coffee freshness as the most important contributor to delightful indulgence and abundant flavor, which only fresh roasted coffee can deliver.

Grocery store coffee is often more than 120 days old and tastes bitter, sour of rancid, no matter what you do.

Why buy whole bean coffee instead of coffee grinds?

Grinding coffee starts the oxidation process and increases the speed at which coffee smell and taste deteriorate. At Peak Flavor Coffee, we recommend you buy a home coffee grinder first and always only grind what you really intend to use immediately. Leaving the beans in an air-tight sealed coffee canister will keep your fresh roast fresh for some time. Learn more about coffee oxidation.

Frequently Asked Questions

Coffee is freshly roasted between day 8-14 after the coffee roast date. Experts agree that coffee reaches its best or Peak Flavor on day 8 after coffee roasting. Coffee oxidation starts after about 14 days and coffee taste and smell slowly deteriorate as time goes by.

Coffee reaches its best or Peak Flavor on day 8 after the coffee roast date. On day 8, Fresh roasted coffee tastes best and you'll notice abundant smell and most indulgent taste. If you choose to make espresso with fresh roasted coffee, you'll get thick crema, a good sign that your coffee has reached peak flavor.

On average, grocery store coffee is 120 days past the coffee roast date. Some of the slower selling specialty coffees and imported coffee brands in your grocery store might be even older. Coffee taste and smell deteriorate as time goes by. Coffee oxidation over a period of 120 days past the roast date is the reason that your grocery store coffee often taste bitter and stale.

The best way to store coffee at home is to not store coffee for longer than 2 weeks. You can keep fresh roasted coffee fresh by buying smaller packaging. Learn more about storing coffee at home.

The coffee roast date indicates when your coffee was roasted, so you can determine if you are using a fresh roasted coffee. Never buy a coffee that does not clearly display a coffee roast date on the packaging.

The best before date indicates when you should throw your home coffee in the trash because it has perished. Never drink a home coffee that is near the best before date.

The best before date for coffee informs you when your coffee is not anymore safe to consume. The time between the roast date and the best before date is about 700 days for most coffees. some imported brands claim even longer best before dates because they ship their coffee packs from overseas. Because fresh roasted coffee reaches best or peak flavor 8 days after the roast date, it is not good advise to use a coffee that is close to the best before date.

It's not easy to buy a fresh roasted coffee with a guarantee that you have it at your home within 8 days of the roast date. Peak Flavor Coffee is te only coffee roaster in America that offers a fresh roast guarantee.

Our fresh roast guarantee ensures that you get your fresh roasted coffee delivered to your home within 8 days of the roast date. Just when your coffee order reaches its best or Peak Flavor. If we fail to deliver on our fresh roast guarantee, you get your money back.